A fresh palette. A revitalized spirit. A soft, rosy hue blooming with potential. Benjamin Moore’s Color of the Year 2020 is First Light 2102-70.
“We selected First Light 2102-70 as our Colour of the Year 2020 to represent a new dawn of idealism, design and living,” said Andrea Magno, Benjamin Moore Director of Colour Marketing and Development. “First Light 2102-70 reflects a new definition of the home – a shift in mindset from the material to satisfying the core needs in life: community, comfort, security, self-expression, authenticity and ultimately, optimism.”
The richness and nuance demonstrated through the Colour of the Year and Colour Trends 2020 palette can only be achieved with Benjamin Moore products. Offering residential and commercial paints for any project, the Benjamin Moore portfolio includes Aura®, Aura® Bath & Spa, Regal® Select, Ultra Spec®, Benjamin Moore Natura® ben®, ADVANCE®, ARBORCOAT® and Aura® Grand Entrance.
To learn more about the Benjamin Moore Colour of the Year and Colour Trends 2020 palette visit your nearest Paint Shop location.